Synaxon

Released 09/02/2010

January brings record reseller recruitment

IT dealer group Synaxon has experienced a record rise in the number of new members joining and higher levels of interest from well-established, medium-sized resellers over the past month.

Since the start of January, 33 companies have signed up as Synaxon members - the highest number to join during a single month since the UK operation was formally established at the beginning of last year. This has taken the total number of UK members to more than 594 resellers.

UK MD Derek Jones said that more resellers are now hearing about the benefits of becoming a member, and cites the success of Synaxon's EGIS (Enterprise Global Information System) as the main reason for the surge in new recruits. He points out that EGIS gives resellers access to any personalised pricing and terms that they may have negotiated directly with the distributor, as well as the special deals arranged by Synaxon for its members.

"Let's face it, the last 12 months were really tough and resellers and dealers have come back in the New Year determined to get as much competitive advantage as they can," he commented. "If they can find a way to be more efficient and reduce their costs, they will - with EGIS they can do both and make the most, not only of the special terms we provide, but also their own separately negotiated agreements with distributors. Quite simply, EGIS just makes your life easier. It enables you to view availability and pricing of all our distributor partners, and then place orders directly with those distributors, without constantly logging in and out of different systems. It is a simple tool that genuinely helps resellers in their everyday business."

Jason Nixon, business manager at reseller iTeamUK, (www.iteamuk.com) said the appeal is pretty straight-forward. "From a sourcing point of view, we anticipate that having free access to all the distributor systems through EGIS will be really useful and enable us deliver a better and more reliable service to our customers."

Of the 33 new members that have joined Synaxon over the past month, almost half have turnovers of £1m or more and five of them have annual sales of more than £7m. They include ‘traditional' business-to-business systems integrators, office products dealers and computer retailers, as well as smaller independent IT specialists.

Return to news

Discuss this in our forum