Dynamic goes to the movies
Office interiors stockist and distributor, Dynamic Office Solutions, has invested in a new in-house photographic studio.
The studio, at Dynamic’s main central warehouse and office HQ in Northampton, includes a video suite and is staffed by specialist photographic and production personnel.
It enables Dynamic to provide multiple images for its 3,000-strong product portfolio. It has also created a video suite that includes representations of products functions, assembly and features/benefits.
MD Carl Verlander explained: “Increasing complexity in products introduces more features to understand. Our video content is a powerful way to show how products work. Demonstrating step-by-step assembly and usage is an excellent way of helping end-user consumers, and dealers, understand products better and as a result get the best out of them.”
Posted by Austin Clark (95)
Written on 7th August 2017
Find other articles written by this user
Log in/Register to leave a comment
Mark Ash, head of print at Samsung UK & Ireland, tells us why current uncertainty…
Written By Austin Clark 26th July 2017
Steve Harrop, the recently appointed chief executive of Advantia, tells Austin…
Written By Austin Clark 25th July 2017
Thanks to an innovative programme of continuous product launches, and the introduction…
Written By Austin Clark 24th July 2017